Burn It Down Originals

How “kindness” became a tool for silencing critique—and why real empathy means knowing exactly where to aim the fire.

Marketers aren’t failing. They’re being sacrificed at the altar of a system designed to blame them for numbers they never controlled.

You think the leads suck. The pipeline’s soft. The attribution’s off. Must be marketing’s fault, right? Wrong. Here are the receipts that prove exactly how you got conned.